Reading Time: 5 minutesA good storyteller will have a vast tapestry of anecdotes to draw from in order to weave a powerful narrative that will open the hearts and minds and change behaviours of their listeners, incrementally shaping the future with every story.
The team here at Cronycle believe collaboration is not just chatting. Collaboration is when communication, content, and information become insight. We want to go beyond being an enterprise social network and give our users a better option to collaborate.
Millions of organisations continue to look for ways to improve how they share information with their colleagues. By switching to Cronycle, Yammer users can get more insight from workplace collaboration. Invite your team today to start sharing and collaborating on information that is important to your work.
By switching to Cronycle you get:
Work in teams across your organisation in dedicated spaces for projects.
Upload, save, comment, and annotate on content and information.
Collaborative insight from content to help you make decisions.
Create news feeds with search queries that are relevant to you and your team.
Cronycle is looking for guest bloggers to contribute to our dedicated audience of marketers, researchers, and analysts. We love to collaborate and guest blogging is great a way to network and share your expertise with others. Together we can give readers fresh ideas, and perspectives.
What we stand for
We are dedicated to taking the noise out of mass media and providing content that matters most to our audiences. We believe that curation, collaboration and technology can help us achieve that.
What we are looking for
We would love to hear your content ideas. We like topical posts, how-to guides and tips on:
- Workplace Collaboration
- Content Marketing
- Research Analysis
- Future of Work
- Employee Advocacy and Evangelism
- Future of Journalism
- Impact of algorithms or algorithmic filtering
- Original post (not published any elsewhere in the last 3 months)
- 800 words minimum
- If you’re keen to produce an infographic, a data-driven opinion piece or have a left-field idea please send us your pitch
- Please send us any examples of previously published work
Benefits of Writing for Cronycle
- Content published to our audience
- Shared with our newsletter subscribers
- Regular Contributors will have their articles featured in our in-app Discovery section for users to subscribe to
- Pro-package discount; use Cronycle to help you write epic content and collaborate with the other Contributors
We are excited to announce a brand new feature for our free users. Now everyone can add individual RSS feeds to their Cronycle account. This means you will be able to personalise your trusted library of sources and create highly targeted Custom Feeds.
Cronycle is a content research platform. We believe in making it incredibly easy for our users to gather information from the web and create actionable intelligence. creating Custom Feeds which are relevant for your research purposes, and then collaborating with a small team to get insight and intelligence from these feeds.
How will this help with my research?
Our custom feeds are powered by the feeds that publishers produce through RSS feeds and articles from Twitter feeds that you follow. In order to get our users started, we provide them with a list of 240 publisher feeds that come from international sources on a variety of different business and cultural areas.
However, we now recognise that isn’t enough for our free users, and in order to fully see the power of custom feeds they want to be able to add their trusted sources. So we have opened out the ability to add individual RSS feeds either via the Webapp, your mobile phone or the Chrome and Safari content clipper.
Click here to learn more about creating a library full of your trusted sources
Or perhaps you want to learn more about creating the perfect news feed
To learn more about the benefits of creating your own algorithm and getting out of your social media echo-chamber then take a look at this article
As you may already know, you can embed your news feeds (collections) directly to your WordPress site, which is great for having a continuously updating feed which keeps your readers informed.
Today, we are excited to announce a new integration with WordPress. You can send drafts of new articles and posts directly to WordPress from Cronycle boards.
We understand that many of our users are using Cronycle to research new ideas and find articles which give credibility and authority to their new posts. Now, when you are writing and editing a new note on a Cronycle board, you can draft a post to send to WordPress.
[quoter color=”jeans”]Send a WordPress post direct to your site from Cronycle boards![/quoter]
How to publish to WordPress from Cronycle
When you write a note on a board, you’ll have the option to create a draft for WordPress.
In order to send a draft to WordPress simply enter the heading and press create note ready for WordPress. To schedule your post you should enter a desired time and date, this is optional.
Once you have hit ‘send to WordPress’ the following modal will come up:
You will have to enter your WordPress URL (remember to include the http:// or https://), and your WordPress username and password. Then press ‘Send Draft to WordPress’.
Then you’ll see the draft of the post appear in your WordPress.
We’re really excited about getting feedback about this new integration! We’ve developed it so our users can facilitate their content production process. Please contact us with your feedback and let us know what you think!
If you’re like a lot of social media marketers, you will spend a lot of time searching for content to post on social media. This is often referred to as ‘content curation‘ and we’ve spoken to marketers who spend up to a day a week finding useful content to post on their networks.
As Neil Patel points out on the QuickSprout blog – curated content on social media account for 47% of all clicks, and given it’s much more time-efficient to curate content produced by other people, than create new content again and again, it’s well worth the time investment to share curated content on social media channels.
But as Neil Patel writes in another blog for Buffer:
“Even though social media tools do the posting for you, they don’t find the content to post. This is your job.”
[quoter color=”aqua”]Even though social media tools do the posting for you, they don’t find the content to post. This is your job.[/quoter]
But what if I told you there is a platform which finds the content to post. What if I told you that you could create your own personalised news feed which goes out to the trusted sources you respect, and delivers interesting articles according to keywords you put together.
How does that sound? Pretty exciting I expect.
A complete platform to curate content for social media
Neil Patel suggests spending half an hour searching for content on various networks.
- 5 minutes searching for content on Twitter
- 5 minutes searching for content on Facebook
- 5 minutes searching for content on LinkedIn
- 5 minutes searching for content on Google News
- 10 minutes searching through niche blogs and websites
He then suggests copying all those links and quotes into a document and warns against getting distracted.
I’m suggesting you spend 10 minutes scanning one personalised news feed, automatically posting those links into a board which is attached to the same platform, and given it’s all self-contained, there is no way you can get distracted by click bait articles.
[quoter color=”plum”]I’m suggesting you spend 10 minutes scanning one personalised news feed, automatically posting those links into a board which is attached to the same platform, and given it’s all self-contained, there is no way you can get distracted by click bait articles.[/quoter]
Ok – but you’ve been promised personalised news feeds before. And they get way too much to handle because you are completely inundated with content which you can’t control. So you’ve given up with your personalised news feed.
Cronycle doesn’t just aggregate content together in one place. Cronycle offers you powerful filtering to make sure you’re only served articles which contain keywords that come from your specified sources. This ensures you get a limited number of very relevant articles a day.
[quoter color=”flamingo”]This ensures you get a limited number of very relevant articles a day[/quoter]
A platform to save articles to post for later
A completely customised news feed is great. But when something is running off an algorithm, you want to make sure you are only posting the best articles from that news feed. You need a ‘holding area’ of some description where you can annotate those articles so you know what you may say on each social media platform. This is what Neil Patel was using as an open document – a place to house the best links you’ve curated.
In that holding area, it would be useful if you could post articles which didn’t just come from the personalised news feeds. It would be useful if you could hold articles which you find whilst browsing the web, either on your desktop or on mobile, so you can review which posts you’re going to send out before sending them direct to your scheduler.
You could finally be in control of curating posts to share on social media – and it could take you just 10 minutes a day.
[quoter color=”honey”]You could finally be in control of curating posts to share on social media – and it could take you just 10 minutes a day[/quoter]
Start with Cronycle today
Cronycle does exactly that. Cronycle provides you with a customisable news feed which takes sources you trust and filters them using key words which you provide. Cronycle then has a dedicated annotation space we call a board, where you can pin relevant articles to discuss with your team (if you like) before shipping them out to a scheduling tool.
How to create a workflow which is optimised for social media on Cronycle in eight easy steps
- Start by signing up to Cronycle. You’ll be given the option to use a select list of Cronycle sources to start a ‘trusted library’. If you don’t already use a news aggregator or twitter to search for articles then this is the best option. If you already have a curated list of trusted sources which you search through then take the other option.
- Join your Twitter account to Cronycle to see all the articles the people you follow post through Cronycle
- Download the Content Clipper for Chrome or Safari. Whilst you’re browsing the niche sites which you check for interesting content, check to see if they have a relevant RSS source and add that to Cronycle.
- Add Google Alerts to Cronycle – so instead of searching Google News, go to Google Alerts. Type in the keywords you usually search in Google News and make sure you get the RSS feed. Add this to Cronycle. More info here.
- Hit ‘Create New Collection’ – type in a list of keywords which you would like to be present in the articles in order for them to be relevant for your social media channels. More on this here.
- Create a new board and entitle it ‘SocialMediaPosts’ or ‘TwitterPosts’ or ‘FacebookPosts’ – it’s up to you how you organise your Cronycle.
- Add articles to the relevant boards as they appear in your news feeds or using the Content Clipper on your browser or mobile device
- When you’ve established it’s a good article for social, then hit the three dots and click ‘share on social media’. You can either take the link to post on your scheduler, or post them right away.
And there’s a quick and easy way to curate content for social media.
Don’t just take our word for it…
This is just one application of using Cronycle. We are also used to curate articles for blog posts, for internal knowledge, and some financial analysts use us to keep up to date with oil prices. But this is a great application for marketers and social media managers and a lot of people are having a huge amount of success with it.
The Cronycle Standard Account
We’ve mentioned a Standard Account. The Standard Account allows you to further personalised your news feeds by adding bespoke sources to your library. It’s incredible value for the amount of time you save. Check out our pricing here.
Learn more from Cronycle:
This is a guide to filtering newsfeeds in Cronycle. The algorithms that are used in feeds are entirely set up and controlled by you. There is no ‘master algorithm’ working behind the scenes which can hide content that you might want to see, or place sponsored content in front of you. This gives you a remarkable amount of freedom.
This has many benefits – you will not only see content from publishers which create headlines which inspire you to procrastinate, nor will you be drawn into an echo chamber.
However, you have the ability to control your feed, and only see the articles which suit you.
Basic Filters in Cronycle
The basic filters are simple. Type in key words or key phrases which must (or must not) appear in the headline or copy of the articles. Press enter after each key word or phrase. This filtering system comes up as standard. In the below example, the articles presented in this feeds will contain EITHER ‘oil price’ OR ‘barrel price’. However, if an article contains the phrase ‘barrel price’ AND ‘Shell’, this article will never appear in the feed.
N.B. Naming a feed does not include that keyword as a filter
Advanced Filters in Cronycle
You have the opportunity to create advanced filters when you open the newsfeeds, then click on the setting cog on the top right. In the drop-down menu there will be advanced filter option.
Advanced filters allows you to use the ‘and’ function. This is would happen in instances where you want two key phrases in the article, however you don’t want those words to necessarily appear next to each other. Please see the below example:
Should I use all Twitter and RSS feeds?
When starting out, we recommend using all your sources in your feeds. As you get more comfortable with the filtering, you can think about whether you’d like to just use feeds direct from publishers, or articles which are posted on twitter.
How To Filter Feeds: Conclusions
If you would like some more information, or would like to discuss how you would like to filter news feeds please contact us.
We were lucky enough to be mentioned on Future Foundations YouTube blog on ‘The Future of Reading’.
It has prompted us to think about what the future of reading will be.
Reading is simply a mechanism for processing information. @SeymourFuture believes that the future of reading will be driven by gadgets that enable us to read faster. But does ‘reading more’ necessarily mean you ‘acquire more knowledge’?
[quoter color=”aqua”]In order for reading to be valuable, you must be able to derive some actionable intelligence from the information [/quoter]
In order for reading to be valuable, you must be able to derive some actionable intelligence from the information – that is where information turns into knowledge and becomes incredibly powerful.
Why read more when you can read less, but make sure it’s always relevant content? That was one of the first questions the Cronycle founders raised when building the product. The idea developed to include collaboration, firstly because you can rely on your colleagues to notify you of articles which you should read, or are relevant for your business strategy and plan.
Secondarily, collaboration is important so your team can draw connections between different articles to find the groups opinion. You have to have the ability to add to the content by using comments to develop your ideas.
In business, it’s not the reading that matters, but what you can do with it. That’s why Cronycle is interested in ‘the future of knowledge‘ and not just the future of reading.
You can see Future Foundations video here:
Do you have…?
An inherent curiosity…
… in knowledge – you should be interested in literally everything from the beauty economy to growth hacking, to media buying to enterprise risk to business strategy to Alzheimer’s to M&A… the list goes on
… in discovering how things work – when you get your hands on an interesting platform you have the ability to stretch and push the platform to make it perform in incredibly creative ways
And are you naturally…
… personable – chatty, friendly and good with language
… assertive – happy to speak up when they have a good idea, and to raise concerns in the right environment
You’ll learn about marketing, editorial, customer experience and sales. We aim to give the following skills to our interns –
- Principles of content marketing
- E-mail marketing
- Building a user community
- Customer Service
- B2B content production
- Content management systems (CMS)
- Search engine optimisation (SEO)
- Editorial curation and publishing skills
- Mining marketing analytics
Imagine being one of the first to curate the Instagram blog, or being responsible for managing the front page of Sky News. Cronycle is a brand new B2B platform and we are looking for people who are excited about curating our newsfeed and inspiring our users to push their Cronycle more.
60% of your day will be spent acquiring good B2B marketing skills listed above, and 40% will be spent curating the editorial of the platform.
[quoter color=jeans] Cronycle is committed to offering quality internships [/quoter]
- We pay a fair wage – a London wage for a graduate who has invested in their education – the equivalent of 22k a year.
- A fixed term – you will not be an intern for longer than 4 months – we will not let the you feel uncertain about your future prospects
- Realistic expectations – we want to give you responsibility without pressure. We expect this to be a learning environment and not an uncomfortable one.
To apply – sign up to Cronycle by emailing us and use the tool to research and write a 500 word article on each of the following topic areas:
- How to curate content
- The future of growth hacking
- One other topic of your choosing
Create a WordPress site and upload your work. We would like to see a curated collection as well as the article. Please show evidence that you have researched the topic using the Cronycle tool.
Please send the link to the site with short introductory email to Alice.
We look forward to seeing your ideas!
[quoter color=”honey”]What is Cronycle? [/quoter]
Cronycle marks a new era for content creators.
Cronycle marks a new era for you. Everyone is a content creator – everyone produces quality insight that is relevant for them and their teams. Everyone forms opinions using available evidence to satisfy their own curiosity.
The digital age marked a new world where information was freely publishable and freely available. Our world changed with the speed of communication; by our ability to collaborate and understand what is happening globally. The universe felt smaller, and barriers to entry felt lower. Opportunity permeated through the developed world.
With the advent of this new age, power lay in the hands of those who could access and filter through the web. Search engines and social sites rose and fell through the ranks of influence, with the most successful creating vast and huge empires.
Today, more and more information is available and access to the best analysis is harder and harder to do. Search engines and social networks use algorithms which leaves the user helpless and out of control. Workers share information using private messaging applications which are tricky to manage.
Cronycle marks a new era for accessible knowledge.
We believe in transparent choice. You should find what is relevant for you. You choose your sources. You control your feed.
We believe in collaboration. You should work with the people in your team and create intelligent analysis and aggregate understanding.
We believe in serendipity. You should stumble upon articles and information which lie outside your existing network. You should escape the echo-chamber and open your mind to new opinions.
What is Cronycle?
It puts meaning back into content.
It is for the content creators.
[quoter color=”sand”]It turns information into knowledge. [/quoter]
The meaning of the word content has changed a lot in the past 5 years. Previously when someone spoke about the word ‘content’ it seemed to be the meaning behind the platform. You probably heard the word ‘content’ used in the following contexts:
“There was no content to the article” – i.e. the article was full of waffle and didn’t really express any new idea in a coherent way
“The play lacked content”, “the painting lacked content” – saying something lacks content is like saying there is “style without substance”
Content used to be the information or the experience which is irrespective of the medium it was delivered on. Content was an extremely human entity because although a computer could interpret the language the content was delivered on, only a human would truly understand what the point to be made was.
However, that definition of the word seems to be changing. Content seems to simply mean ‘stuff’. An organisations content is simply all the ‘stuff’ that it has at it’s disposal to communicate it’s message. It is no longer a term which refers to the quality of a message, or the emotional connection you have to a medium, or whether it generates any sort of understanding.
Given the rise of content marketing, both of B2B content marketing and B2C content marketing, it seems that this new definition is going to stick. Marketers like to call their marketing ‘content’, irrespective if their content does lack content.
So when we at Cronycle refer to content, we’re referring to digital ‘stuff’ that is attempting to convey meaning. Articles, photographs, videos and audio all fall into this mix – and it is getting to the stage where finding exactly what you need is getting harder and harder.
However, we’re also assuming that as a user of Cronycle, you care about the best content. And you want to make sure the content you create is as insightful and informative as it possible can be. Which is why we hope when people talk about content created using Cronycle, it comes back to the original meaning of the word content – the information that is relevant and meaningful and your readers will thank you for saying it.
The way many people keep track of relevant content is via Google Alerts. Google alerts are a service provided by Google, which alerts the recipient when new articles (or blog posts / video etc) are scraped by their search engine.
These typically are sent to your inbox once a day, and are filled with all manner of press releases and articles from the web. They are a great resource for content marketers and public relations professionals who want to make sure they know everything about a specific topic.
In order to get started on Cronycle quickly, you may want to start by having your Google Alerts as feeds in Cronycle. So, here’s how you do it.
Set up your Google Alerts as RSS feeds rather than emails
Go to www.google.com/alerts
Most people will be logged into their Google account already, but in case you’re not then sign in.
You will see a list of the google alerts which you subscribe to. It may look a bit like this:
You can see my ‘content curation’ and ‘relevant content’ alerts are already RSS feeds. This is signified by the RSS icon.
However, my Periscope Google Alert is currently an email update. To change this click on the edit icon (currently highlighted in blue).
You will then see the above menu. On “Deliver to” select “RSS feed”. Click “Update Alert” to save your changes.
You will return to the original list. To access the RSS feed then click on the RSS icon. Then copy and paste this link into your Cronycle using the box below in the sources tab.
And you’re done!